- Identify gaps in content plan (both in terms of messaging and content mix) and opportunities to reinforce areas of our messaging best validated by a third party
- Build and maintain list of vendors, including pricing, content focus, packages, turnaround times and other pertinent details
- Work with IR team to identify licensable content that supports campaigns
- Procure statements of work (SOWs) from vendor and work with marcom to get purchase order to vendor for invoicing
- Create content management system entries and manage workflow for third-party assets. Connect outside writers with subject-matter experts and background materials, ensure the proper level of reviews (based on how it is branded) and ensure quality and consistency with style and/or messaging where appropriate
- Write landing page and supporting copy for third-party assets and secure outside approvals where necessary
- Work with creative team and outside vendors on promotional assets
- Keep marcom team informed on status of third-party assets
- Meet with product marketing team as needed to clarify messaging and focus
- Create outlines, drafts and revisions based on input and feedback from stakeholders, including marcom, product marketing and SEO consultant
- Write landing page and supporting copy
- Expertise in publishing technical and marketing documentation with FrameMaker or InDesign.
- Proven success in synthesizing complex technical concepts and communicating them clearly, concisely and on time
- Ability to juggle multiple projects at once, react to changes, and re-prioritize when necessary
- Ability to confidently edit content from other teams in a way that is faithful to the author's meaning but consistent with our style guidelines and centered on and empathetic to our readers
- Ability to self-manage projects and work within deadlines with multiple stakeholders
- Ability to generate and present ideas and strategies to technical audiences
- Familiarity with the AP Stylebook and ability to master and contribute to our in-house style guide
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Content Manager - Cork, Ireland - Proofpoint
Description
It's fun to work in a company where people truly BELIEVE in what they're doing
We're committed to bringing passion and customer focus to the business.
Corporate Overview
At Proofpoint, people are at the heart of our award-winning lineup of cybersecurity solutions. And the people who work here are the key to our success. We're customer-focused, collaborative and committed to excellence. Through a culture of diversity, honesty and initiative, we deliver meaningful innovation that helps manage today's biggest threats. With opportunities in all functions, we offer many exciting reasons to join our team.
The Role
We're looking for an experienced writer and marketer for our content manager role. You'll write and edit internal content and manage external vendors to support our content plan to identify, plan and execute third-party content that supports our marketing campaigns in ways that internal content alone cannot.
As a key member of the content team, you'll work on a range of third-party projects—including reports, technical briefs, e-books and other content. This content is a cornerstone of our product marketing, sales enablement, demand generation and SEO efforts. You'll also act as a brand ambassador, working with vendors to maintain brand and style consistency across all marketing channels.
Your day-to-day
Plan, execute and evaluate third-party content as part of our broader campaign content strategy:
As hours/bandwidth allow, take on campaign writing assignments
Requirements
Why Proofpoint
We are wholly devoted to helping our customers protect their greatest assets and biggest security risk: their people. That's why we're a pioneer in next-generation cybersecurity—and why more than half of the Fortune 100 trust us as a security partner. We welcome candidates from all walks of life. Apply today and explore your future #LifeAtPFPT.
#LI-SL1
If you like wild growth and working with happy, enthusiastic over-achievers, you'll enjoy your career with us
Content Manager professionals in Cork
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Diana de la Morena
Digital Marketing Graduate
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Eleftheria Mata
Webmaster