Lead User Acquisition Manager - Dublin, Ireland - Playrix

    Playrix
    Playrix Dublin, Ireland

    2 weeks ago

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    Description

    Lead User Acquisition Manager

    Our marketing team is made up of ambitious and action-oriented individuals who share the goal of building the world's best user acquisition system.

    We're looking for a Lead UA Manager who will be responsible for purchasing traffic on a large advertising channel. We have а big budget, so you'll have plenty to keep you busy. We automate routine jobs and develop tools for automatic decision-making. At Playrix, you can expect an environment filled with complex tasks, adaptation, and mentoring, which contributes to rapid increases in both responsibility and compensation.

    This role requires relocation from Russia and Belarus to one of our offices or remote work from other countries (except Russia and Belarus). Find out more.

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    Tasks

  • Expanding work with the user engagement channel
  • Conducting experiments on procurement effectiveness and analyzing the results
  • Analyzing the effectiveness of advertising campaigns, meeting KPIs
  • Managing UAM
  • Negotiating with partners to purchase traffic

    • Requirements

  • 3+ years of experience buying traffic, preferably in performance marketing
  • Experience managing a traffic procurement team
  • Understanding of the functionality of Google Ads, Facebook Ads, and other channels
  • Bachelor's degree in computer science, another technical field, or equivalent experience
  • Upper intermediate level of English or higher

    • Preferred

  • Experience in game dev
  • Experience working with analytical systems (BI, Tableau)
  • Experience working in analytics

    • Our Perks

    Flexibility
    Work from wherever you like (your home, one of our many offices, or a hybrid combination) and whenever you like thanks to our flexible work schedule.

    Healthcare
    We reimburse online sessions with a psychologist and offer you and your children healthcare, including dental insurance and treatment for COVID-19.

    Work-life balance
    We offer a generous amount of paid vacation days and sick leave. In special circumstances, additional days off can be requested.

    Professional development and education
    We reimburse participation in relevant conferences and courses, and regularly conduct internal bootcamps. We also provide access to discounted English language courses.

    Entertainment and merch
    Every year we hold hundreds of events around the world, including contests, sports challenges, parties, hackathons, and offline events for individual teams.

    Fitness
    We support leading a healthy lifestyle and offer reimbursement for gym memberships, or fitness app subscriptions.

    Community involvement
    We launch charity projects and support the initiatives of employees through our grant competition.