Marketing Executive - Dublin, Ireland - Alliance Automotive Group UK

Description

The above role encompasses full end-to-end execution of the Alliance Automotive group's DC marketing plan requiring effective timing and co-ordination.

The role is suitable for a marketing profession with experience in campaign co-ordination and creation looking to take their next step in a challenging multi-task environment.

Overview:

Promotions

• Manage and co-ordinate regular promotional activity utlising the full marketing mix covering: Email marketing, Traditional print media and Internal communications
• Take a lead in develop marketing plans for forthcoming promotions, identifying where activity can be doubled down where possible
• Production of accurate marketing briefs to ensure that all campaign activity captures the requirements of the stakeholder briefing
• Identifying the appropriate channels both online & offline where applicable to maximise the ROI on campaign activity
• Ensure the promotional calendar is effectively communicated to each level of the supply chain

Product Launch Campaigns & Strategic Suppliers

• Maintain, manage & implement a national marketing plan across all business units with strategic suppliers, liaising with all stakeholders within the group
• Liaise with the internal product teams to ensure all activity is scheduled and briefed correctly

Reporting

• Assist the Marketing Manager in the production of a monthly report on activity and results from campaign activity

Future Development

• As the role develops you will be expected to identify trends or opportunities where the business can capitalise from a promotional perspective i.e seasonality / events

Asset Management:

• Maintain all marketing assets utilised both online and offline

EDUCATION AND EXPERIENCE REQUIREMENTS

• Bachelor's degree in marketing or related field
• 2+ years of experience in marketing
• Email marketing experience
• Strong proficiency in Microsoft Excel/Power Point/Word